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Số người truy cập: 107,003,098

VO-Portrait Quang-Tri  VO                                                                       

10/10/1977

72 Nguyen Huu Tho, Danang, Vietnam

(84)-511-3250024 | (84)-979780858

voquangtri@due.edu.vn

 

 

 

EDUCATION

2010 - 2013

  • Ph.D. Marketing. University of Paris Dauphine (Paris IX), PLS Research University.

Dissertation : The Determinants of Website Recommending Behavior

2004- 2006

  • Research MBA. Management. University of Quebec at Montreal, Canada.

MBA Thesis : Myth or Reality of the New Economy: The necessary conditions for electronic business in Vietnam

1995-2000

  • B.A. Business Administration. University of Economics, The University of Da Nang.

Honors thesis: Simulation Method for Locomotive Maintenance Planning

HONORS AND AWARDS

2010 - 2013

  • Ph.D Scholarship, Ministry of Education and Training of Vietnam.

2005 - 2006

  • Chair Bombardier Research Scholarship, University of Quebec at Montreal.

2000

  • Award for Best Bachelor Thesis, enrollment 1996-2000, University of Economics, The University of Da Nang

1995

  • Award for Academic Exellence, University of Da Nang.

RESEARCH EXPERIENCE

2001- to date

  • Researcher in Marketing, Strategy and Communication, University of Economics, The University of Da Nang

2010-2013

  • Ph.D Research, University of Paris Dauphine, focus on electronic communication and word-of-mouth behavior.   

2005-2006

  • Research Assistant to Professor C. Firsirotu, Chair of Bombardier on Multinational Companies, Canada. Focus on strategies of Chinese Companies.  

2004-2006

  • MBA Research, University of Quebec at Montreal, focus on business model in new economy.

TEACHING EXPERIENCE

2003 – to date

  • Lecturer in Strategy and Marketing, University of Economics, The University of Da Nang

2001-2004

  • Guest teacher of MPDF program  (Mekong Project Development Facility)

 

2001-2002

  • Tutor in Marketing, Departement of Business Administration,  University of Economics, The University of Da Nang

PUBLICATIONS

Article

 

Vo Quang Tri, The affect of electronic word of mouth on brand image: An empirical study in Vietnamese market, Journal of Economic Studies, 1(10), 2015.

 

Vo Quang Tri & Duong Lien Ha, Co-location and marketing synergy: a parnership framework for small businesses, Journal of Economic Studies, 4(08), 2014

 

Duong Lien Ha & Vo Quang Tri, Factors affecting the Vietnamese customer's trust in shopping online, Journal of Economic Studies, 3(07), 2014

 

Le The Gioi & Vo Quang Tri, Promoting linkages between the businesses for supporting products and services in Da Nang, Journal of Science and Technology, 2008

 

Book

 

Le The Gioi, Nguyen Xuan Lan, Vo Quang Tri, Dinh Thi Le Tram, Pham Ngoc Ai, Marketing management – A value-based approach, 2010. NXBTC.

 

Proceeding

 

Vo Quang Tri, A study on the variety of participation in leisure activities of elderly people in Da Nang, CMS2013, Da Nang.

 

Vo Quang Tri, Word-of-Mouth Marketing: development process and implications for modern marketing, COMB2012, Da Nang.

 

Duong Lien Ha & Vo Quang Tri, PR community - From theory to business practice: some implications for fresh milk sector in Vietnam, COMB2014, Da Nang.

 

Research Project

 

Developing of Industrial Zone Linkage in Key Economic Areas of Central : A Business Ecosystem Approach, 2016, The University of Da Nang.   

 

The Model of Specialized Commerce Street : Application for development of commercial streets in Da Nang, 2015, Ministry of Education and Training of Vietnam.

 

Factors affecting the Vietnamese customer's trust in shopping online, 2013, The University of Da Nang.

 

Start-up model : the factors that affect the success of the business start-ups, 2009-2011, TRIG Project.

 

Other

 

Strategy Development for Skyline School, 2009

 

Marketing Strategy Development for SugarCRM, VDC, 2008.

 

SKILLS

Languages

  • Fluent in French, English

Research skills

  • Quantitative & Qualitative Methods
  • SPSS, AMOS, NVIVO

IT skills

  • Network Administrator (Windows NT, Windows Server 2003)
  • Design & Web
  • Office

 

 

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